Finance Research Case Studies
- Car Financing Consumer Insight
Research is now required amongst consumers to establish their expectation from dealers when securing finance for car purchases Business Challenge To gain insights from countries with differing views on car finance Solution 800 interview...
- International Stock Exchange Market
Research on the use of stock market indices within the international financial community on behalf of a major provider Business Challenge A repeat study from many previous years Solution 1125 x CATI interviews with investors and other finan...
- International Stock Exchange Market for Small Companies
Research to measure the performance of the the research sponsor (a British stock exchange's international market for smaller growing companies) Business Challenge Repeat study from previous years, and the same sample is being used so potentially ...
- Debit/Credit Card Use in B2B
Research into the use of debit and credit cards in B2B environments of the UK, Ireland and Poland. Particular interest in small- and medium-sized businesses that have total card (i.e. credit and debit combined) transactions of at least £/€5 million ...
- Assurance Provider’s Annual Awareness/Image Levels
To measure the opinions of customers of the client brand in 2010 and compare to previous years of 2008 and 2009. Also to measure advertising awareness, of which none has happened since 2009 Business Challenge Measuring what opinion customers/po...
- Use of stock market index providers (repeat from 2009)
Investigation on the use of stock market indices within the international financial community on behalf of a major provider. Business Challenge Investigation on the use of stock market indices within the international financial community on behal...
- Market development for financial services
Introduction of new strategies to introduce additional services to customers and engage with first time home buyers. Business Challenge Provide information to develop appropriate customer and first time buyer development strategies. Solution Tw...
- Awareness of Stock Market Index Providers in Retail Sectors
Awareness and usage of stock market listings. Business Challenge Identify the awareness, use and attitudes to stock market indexes and index providers amongst retail and mutual fund providers. Solution A tracking survey with Retail / Mutual fun...
- Finance - Corporate Governance
Developments in corporate governance. Business Challenge Investigate developments in corporate governance and how it affects publicly listed companies. Determine processes for compliance. Solution 100 CATI interviews with senior financial decis...
- Motor Insurance
Establish the brand positioning in the insurance sector. Business Challenge To understand the brand positioning and attitudes and opinions of insurance companies and brokers to the service proposition. Solution 3 F2F and 27 telephone depth inte...
- Stock Market
Attitude and opinion of organisations that raised funds through AIM. Business Challenge Identify the experiences of those who have listings with AIM to establish whether they were prepared for the process, to determine possible weaknesses in the ...
- Assurance Society
Profile of the UK Legal Sector. Business Challenge To establish the profiles of those who work in the legal profession. Solution 200 telephone interviews each taking 10 minutes took place with partners, associate solicitors and trainee solicito...
- Loyalty Scheme for Financial Products
Test loyalty schemes. Business Challenge Establish a loyalty scheme that will influence new and existing customers to consider/adopt financial services, test loyalty scheme names and communication designs. Solution 300 web assisted telephone in...
- Motor Insurance Brand Position
Establish the brand positioning in the insurance sector. Business Challenge To understand the brand positioning and attitudes and opinions of insurance companies and brokers to the service proposition. Solution 3 F2F and 27 telephone depth inte...
- Market Listings
Attitude and opinion of organisations that raised funds through AIM. Business Challenge Identify the experiences of those who have listings with AIM to establish whether they were prepared for the process, to determine possible weaknesses in the ...
- Investor Attitudes to DTI Regulations
Awareness and attitudes of institutional investors to new regulations from the DTI. Business Challenge The DTI gave 6 months notice for the introduction of new regulations concerning the content of annual reports for publicly quoted companies. Th...
- Awareness of Stock Market Index Providers
Awareness and usage of stock market listings. Business Challenge Identify the awareness, use and attitudes to stock market indexes and index providers. Solution A global tracking survey amongst users of financial indices, e.g., fund managers, i...
- Qualitative Development of a New Online Car Insurance Proposition
Development of marketing communications for a new online car insurance aggregator. Business Challenge Provide information to identify consumer attitudes and opinions to aggregator based reverse auctions for motor insurance. Identify consumer opin...
- Awareness of Financial Providers Amongst the Legal Profession
Awareness and image perceptions of a specialist insurance and investment provider to the legal profession. Business Challenge Client wished to establish the awareness and perception of its brand amongst lawyers in a test of the West Midlands as w...
- Development of the Risk Software Market
Understand attitudes towards risk management in the Oil and Gas industry. Business Challenge To understand the market size and spending patterns for energy trading software and risk management in the European Oil and Gas sectors. Solution The f...
- Financial Needs of the Legal Sector
Profile of the UK Legal Sector. Business Challenge To establish the profiles of those who work in the legal profession. Solution 200 telephone interviews each taking 10 minutes took place with partners, associate solicitors and trainee solicito...
- Understanding Corporate Governance
Developments in corporate governance. Business Challenge Investigate developments in corporate governance and how it affects publicly listed companies. Determine processes for compliance. Solution 100 CATI interviews with senior financial decis...
- Media Profile of the Professionals Sectors
Media profile of the professionals sectors in the UK. Business Challenge To establish the newspaper, magazine, online and TV viewing habits of doctors, dentists, lawyers and teachers in order to plan the media campaign for a new advertising campa...
- Home Warranty Administration by Solicitors
Review the acceptance process by solicitors for the registration of warranties on new house builds. Business Challenge Review a policy acceptance process in order to aid improvement in effectiveness of warranty administration. Solution 200 CATI...
- Reputation of Financial Organisations Amongst the Profession
Develop a reputation index for a financial organisation amongst professionals. Business Challenge Provide consistent tracking feedback to monitor the effectiveness of a new advertising campaign and guide further marketing communications decisions...
- Development of Bonds for House Construction
To establish the potential and requirements for road and sewer bonds. Business Challenge Provide information to establish the potential opportunity for Road and Sewer bonds amongst UK house builders. Solution Focus group followed by telephone d...
- Development of Bonds for Deferred Deposit Payments for House Buyers
To establish the potential and requirements for deferred deposit bonds. Business Challenge Provide information to decide on the potential opportunity for Deferred Deposit Bonds used by home owners and investors for new home purchases and provide ...




