Assessment of Health, Retail, Rail and Educational sectors to see whether an Airline caterer could potentially enter the market. The client is a food catering supplier for airlines and is keen to further understand other markets through research
Business Challenge
Need to speak to those who are responsible for the purchasing of food at certain companies in these industries
Solution
84 interviews across 8 countries across the world, in the 4 highlighted sectors, by CATI
Results
All results were passed onto the end client in SPSS for analysis. All interviews completed, with additional quotas (originally not required) met
