Marketing Research Services

Marketing research is about considerably more than data collection – it’s about knowing the questions to ask, who to ask, in what way to ask; it’s about analysing and understanding respondent feedback, it’s about delivery that provides practical and actionable insight. 2Europe is a full service marketing research agency that provides informed business solutions.

  • Over 20 years of experience
  • Provision of contact sample
  • Questionnaire/discussion guide designs
  • Translations (for all European languages)
  • Full range of qualitative services
  • Full range of quantitative services
  • Full secondary/desk research service with MBA researchers
  • Data processing (input, coding, tables, transcripts)
  • Multivariate analysis
  • Project management with regular feedback and updates
  • Analysis, interpretation and report writing
  • Presentations and / or workshops

Reports with insight - marketing research reports are succinct with actionable conclusions and provide a full summary of results.  The reports comprise:-

  • An Executive Summary detailing the highlights and recommended strategic actions resulting from the survey
  • Profile of respondents ensuring they were appropriate for the survey
  • Findings structured to consider each area investigated, presenting the information in the most appropriate format, with charts, matrices, tables and verbatim comments
  • Each slide for the ‘findings’ interpret the results 
  • Conclusions summarise all the main points of the survey

Presentations are run as interactive workshop to provide the opportunity to discuss both the findings and recommendations in detail.