• Brand Research | Brand Positioning Marketing Research
• Creative Development Marketing Research
• Customer Satisfaction Surveys | Customer Satisfaction Marketing Research
• Employee Surveys | Employee Satisfaction Research
• Image and Awareness Tracking Marketing Research
• Market Development Marketing Research
• Product Development / NPD Marketing Research
• Product Market Research | Usage and Attitude Marketing Research
• Sales Channel / Retail Marketing Research
• Strategy Marketing Research

• Improving health boosts productivity and bottom line results!
• Winning those budget battles
• Online Focus Groups - Establishing those impossible focus groups
• Interactive Reporting Formats - Providing focused information delivery

• FMCG
• PC Games Evaluation
• Development of a High End Projector
• Laser Printer Evaluation and Development

Product Development / NPD Marketing Research

The directors at 2Europe have been involved in Product Development marketing research for over 20 years:

• Products including electronic components, TVs, mobile phones, pagers, sat nav, washing machines, soap powder, chocolates, computers, switchboards, building products, healthcare instruments, software plus many more. 
• Services include telecommunication solutions, Internet concepts, BPO, financial products, healthcare solutions, engineering services, building processes and numerous others.

The Product Development Consultants at 2Europe guide clients through the new product development stages and the value we add significantly increases the percentage of new product successes. Few areas of research are of such strategic importance. 2Europe normally deploys a robust, disciplined and independent solutions to product management based on a model employing 5 key stages of feedback and analysis.

• Idea generation and screening 
• Concept development and testing
• Development of the business case (financial analysis) 
• Final product and market strategy development & testing 
• Ongoing usage and attitude tracking programs to ensure that market opinions and competitive developments are taken into account for future product decisions and modification