• Brand Research | Brand Positioning Marketing Research
• Creative Development Marketing Research
• Customer Satisfaction Surveys | Customer Satisfaction Marketing Research
• Employee Surveys | Employee Satisfaction Research
• Image and Awareness Tracking Marketing Research
• Market Development Marketing Research
• Product Development / NPD Marketing Research
• Product Market Research | Usage and Attitude Marketing Research
• Sales Channel / Retail Marketing Research
• Strategy Marketing Research

• Marketing in a recession
• 10 B2B Marketing trends for 2007
• FREE - Effective market research tools that you can use in-house
• How to get the best from your external research partner.

• Branding in the Telecoms Security Markets
• Publication Readership Profiles
• Software
• Sales channel strategy

Strategy Marketing Research

2Europe provides strategy marketing research to provide information to enable clients to make reliable strategic decisions. Strategic research is generally focussed on one of the following subject, each of which is discussed in more detail on this web site.

• Product development  strategies
• Product or service usage and attitude
• Market potential and development
• Market entry strategies
• Market penetration strategies
• Image and awareness tracking and creative testing 
• Communication and brand strategies
• Company and brand positioning strategies
• Customer satisfaction and loyalty initiatives
• Sales channel development